Take your Business from Idea to a Badass Beginning (A FREE online course)

Read more about the Free Online course 'From Business Idea to Business Beginning'. A 9-week course with twice weekly lessons plus weekly bonus materials for The Badass BusinessMum's Club members. 'From Business Idea to Business Beginning' will teach you everything you need to know to badass your business from Day 1!

Read more about the Free Online course 'From Business Idea to Business Beginning'. A 9-week course with twice weekly lessons plus weekly bonus materials for The Badass BusinessMum's Club members. 'From Business Idea to Business Beginning' will teach you everything you need to know to badass your business from Day 1!

Do you need someone to help you create a badass plan of action that you will actually stick to to start your business? Would you like information, worksheets, tutorials and a private group for moral support and to keep you focused on what's important? Would you like these resources supplied for FREE in an easy to understand, yet detailed format in a timeframe you can fit into your family life?

Of course you do! Excellent - you are going to be as excited as me about (*insert drumroll here*) your FREE 'From Business Idea to Business Beginning' E-course

What is the course?

  • It's all the things I wished I'd known and planned when I first started my business

  • All my 'A-Ha Moments' from the last year since my business became my only source of income (as in, since it actually had to make some money!)

  • It's a 9 week course (did I mention it's FREE!) that covers a different business topic every week that you need to plan to help make your business a success

  • You get 2 detailed blog posts every week, complete with worksheets, tutorials and homework. Each blog post is also available as a pdf so you can print it for easy reference

  • Every week my lovely members of The Badass BusinessMum's club get bonus material looking in- depth at the most important topic from that week's lesson, along with the chance to discuss and share your ideas and struggles with other members in the private Facebook group. Don't worry, it's FREE to join The Badass BusinessMum's club (and you get your Free, Exclusive 69 - page Productivity Workbook too!)


'Business Idea to Business Beginning' is for you:

  • If you want to start a business but don't know where to start

  • If you're overwhelmed by everything you need to do and need someone to guide you through what's important and work through it in a logical order

  • If you're looking for a course you can keep up with around your family

  • If you've been creating and selling products or blogging as a hobby but you want to step it up a notch to actually make some money (perfect to avoid returning to work after maternity leave or when your kids start school)

  • If you've been running your business a while but think there's some fundamentals you're missing

Share the good news! The more people that join 'From Business Idea to Business Beginning' the more support and input you'll get for your new business!


'Business idea to business beginning' will teach you:

What you need to plan and do in order to create products that will sell, create a brand identity, how to set up and organise a productive workspace, tools and tips to organise your time, how to use social media, how to create a marketing plan and how to implement a blog and opt in list and lots of other things too!

Download the 'From Business Idea to Business Beginning' Course Timetable (<< Just click the link or the image below)

Download the course timetable for the Free 9-week 'From Business Idea to Business Beginning' online course here! Put the dates in your diary!

Download the course timetable for the Free 9-week 'From Business Idea to Business Beginning' online course here! Put the dates in your diary!

Course content overview

Kids screaming? Dinner boiling over? No problem - Pin this blog post and read it later!

In week 1 you will:

Analyse your current products or services and learn how to identify products or services to sell ** Identify your Unique Selling Point and discover why you need one ** learn how to price your products or services to maximise profits ** learn how to add value for your customers.

Bonus material: How to use freebies, discounts and sales to attract customers and help your business in the long term

In week 2 you will:

Decide where you are going to sell your products online ** Compare the pros and cons of a 3rd party website and creating your own website ** Explore the options for creating your own website ** Compare the pros and cons of squarespace.com and wordpress.org for your situation

Bonus material: Create your website or blog content plan

In week 3 you will:

Register as self employed with HMRC ** Learn about National Insurance contributions for self employed people ** Learn how to avoid copyright infringement ** Learn about safety regulations and other legal regulations relating to your products ** Decide what you need to invest your time and money in at the beginning ** Learn how to record your cash flow in order to submit a tax return

Bonus material: Learn how to create legal information for your website such as security and privacy policies and terms and conditions

In week 4 you will:

Learn how to create a brand for your business ** Create a brand mission statement ** Create a moodboard ** Choose a name for your business ** Learn how to choose fonts and colours ** Plan your brand visuals and logo

Bonus material: Create your brand style guide 

In week 5 you will:

Plan where you're going to work ** Plan how to organise your work space ** Learn how to create systems and processes to streamline your workflow ** Decide how you will organise your calendar ** Decide what equipment you will need ** Find out how to get quality items and save money ** Decide on the software you will need ** Learn about the free or low cost options available to you

Bonus material: An introduction to a range of small business services and apps to make your business life run smoooothly!


(Psst - Start maximising your productivity when you become a member (for FREE) of The Badass BusinessMum's club and get your Free, Exclusive Productivity Workbook as well as access to the Bonus course material and private Facebook group


In week 6 you will:

Learn the importance of knowing your target market ** Find out how to find your target market ** Learn how to create your marketing pyramid ** Learn how to optimise your site for Google (and other search engines) ** Learn how to use keywords and tags for SEO **

Bonus material: Create your ideal customer persona and discover how it's going to revolutionise your business (<< for realz!)

In week 7 you will:

Discover how a blog can benefit your business ** Learn how to use your blog to build trust in your brand ** Discover why your business needs an email list ** Learn how to attract subscribers to sign up to your list ** Plan the type of content you will send out to your list

Bonus material: Learn how to create and send out an email campaign with Mailchimp

In week 8 you will:

Learn how to create a community around your brand on social media ** Choose the social media sites that will benefit your business ** Plan content to share on your social media ** Learn how to brand your social media accounts to create brand consistency ** Choose a social sharing app to maximise your social media presence

Bonus material: Learn how to maintain a consistent presence on Social Media with limited hours in the day

In week 9 you will:

Take all your completed worksheets, notes and ideas and prioritise what you need to do ** Create an actual achievable action plan ** Set a launch date ** Create long term goals for your business ** Set a business start date and plan your launch

Bonus material: You're gonna have to wait for this one I'm afraid! I've got to keep some nice surprises for you!


Frequently Asked Questions

When does 'business idea to business beginning' start?

The course starts on 19th October right here on the blog! When you join The Badass BusinessMum's Club you will get a reminder nearer the time, and of course your bonus learning materials will get sent straight to your inbox every week.

Download the course itinerary planner here so you can add the dates to your diary!

How long will it take?

It is a 9 week course with 2 lessons every week and extra bonus materials for members of The Badass BusinessMum's Club. The last lesson will be on Thursday 17th December (Just in time for a break for Christmas before you start 2016 in real Badass Business style!) The lessons are designed to help you plan what you need to do at each stage and each one will take anything from 30 minutes to 2 hours to complete. (Though of course you can take longer if you wish!)

Don't worry if you can't join us for the 19th October or think you will take longer than 9 weeks. The course is staying right here on the blog (for FREE!) and at the end of the course Badass BusinessMum Club members will get the full course, including the bonus material, as a pdf for you to print out as required. You will need to join The Badass BusinessMum's Club before the end of the course to get the bonuses for FREE though! 

Do I get any support?

The lessons will be posted in The Badass BusinessMum's private Facebook group and you will be able, actually encouraged, to discuss ideas, ask questions and share problems with your fellow club members and I will also be around to help as well. (So, the answer to that question - YES!)

I only want to join The Badass BusinessMum's Club for the bonus course materials

That's perfectly ok - just simply unsubscribe after the course has finished and you won't be sent any more emails

What do I need to do now?

  1. Make sure you're back here on 19th October for the first lesson. 

  2. Download the Free 'From Business Idea to Business Beginning' course timetable and put the dates in your calendar

  3. Come and join us in The Badass BusinessMum's Club for your extra weekly bonus materials (and your free Productivity Workbook). You'll get a reminder when the first lesson is posted as well :-)

  4. A bit of prep for you: Explore your 'why' with the Free worksheet in this post '25 things you need to know to be a Successful Business Mum'.

  5. Share this post! The more people that join us, the more support and input you will get!

I'm really looking forward to helping you get your business started - see you on 19th October!

Laura Williams3 Comments