How to Grow your Blog Traffic with Pinterest and BoardBooster
Pinterest is my biggest source of Traffic to this Blog and the great thing about Pinterest is it's not complicated to get right. You just need to use it. And use it lots. As in, pin 50 - 100 times a day. Some people pin even more than that!
Just imagine how much time you'd spend on Pinterest if you manually pinned 100 pins a day! You'd never have time for anything else. Which is why you need to invest in a Pinterest automation / scheduling tool. There are lots but the most popular ones seem to be Tailwind and BoardBooster.
In this guest post by the lovely Cath from This Mama Learns she shows us how she manages 100+ pins a day using Tailwind, so I thought I'd show you how I manage it using BoardBooster Campaigns.
(This post contains affiliate links, which means I receive a small commission, at not extra cost to you, if you sign up for a paid account with BoardBooster via my referral link)
Why Choose BoardBooster
- BoardBooster is simple to use and set up. And once you've created your Campaigns you can leave it to work it's magic and your Pinterest account and Blog traffic grows even if you don't go anywhere near Pinterest for weeks at a time!
- Campaigns are totally automated. You don't need to go back to BoardBooster after you've created them. You just need to add the pins you want re-pinned to the source board in Pinterest and you're good to go!
- Use your BoardBooster Reports alongside your Pinterest analytics to see which pins and which boards are performing best.
- The BoardBooster Top Group Boards report helps you find the top performing group boards in your niche, based on re-pins.
- You can test it out with a Free Trial of 100 pins.
How I use BoardBooster Campaigns
There are two different types of campaigns you can create in BoardBooster; Scheduled and Random.
A Random Campaign takes pins randomly from one or more source boards you select and pins them to your specified source boards at a rate you select within the time scale you select. You can specify which days you want your campaign to work on, control how often duplicates are pinned to a board and even make sure your campaign on re-pins tall pins.
I use Random Campaigns to pin other bloggers' pins to the group boards I contribute to. The Campaigns take pins from my individual account boards and re-pins them at a rate of 1 pin a day to the group boards.
I've created a couple of different Random Campaigns to cover different categories so I pin content that is on topic for the Group Boards.
A Scheduled Campaign take pins you add to one secret source board and re-pins them to the boards you specify on a set schedule.
I use Scheduled Campaigns to pin my own pins to multiple group Boards over the course of of 4 days.
I have three Scheduled Campaigns - one to pin my general Blogging posts to relevant boards, another to pin my Branding and Design posts to specific Branding and Design boards and the third one is for affiliate pins so I don't pin affiliate links to group boards that don't allow it.
How to Create BoardBooster Campaigns
How to Create a Random Campaign
Step 1: Login to your BoardBooster Account, or sign up for your Free Trial, and navigate to Pinning Tools - Campaigns, and click on New Campaign
Step 2: Select Random Campaign
Step 3: Give your Campaign a name (no-one will see this apart from you) and start to add your Source Boards by clicking 'Add Board'. Your Source Boards are the boards where your pins are coming from. Make sure all the pins on your Source Boards are on topic for your Target Boards or you risk getting kicked out of group boards!
Step 4: Tick the boards you want to add as source boards and then click Submit
Step 5: Now click Add board to start adding your Target Boards
Step 6: Select your Target Boards from the list. Change the frequency of pinning if you want. Make sure you stay within the rules of the group boards you're pinning to. Click Submit.
Step 7: Now your Boards are added, you can choose the time range you want your pins to be re-pinned to your Target Boards. Select Advance Settings for the final steps of creating your Random Campaign.
Step 8: In the Advanced settings you can change the days you want your Campaign to run on. I recommend changing the duplication settings to longer than the default 5 days, especially if your Target Boards are still quite small. I set mine between 30-60 days depending on the board size and number of daily pins. Hit Save to finish creating your Random Campaign.
Now your Random Campaign is complete and will carry on adding pins to your Group Boards while you get on with growing your Blog!
How to Create a Scheduled Campaign
Step 1: Go back to Pinning Tools >> Campaigns >> New Campaign and this time select Scheduled Campaign.
Give your Campaign a Name and click Add repin to start creating it.
Step 2: Select the first Board you want your Blog Post to be pinned to.
Step 3: Now choose which day of your Campaign you want that Board to be pinned to on and at which time. Select Add to add that Board to your Schedule and repeat steps 2 and 3 until you've added all the boards you want your Blog post pins to be added to.
Step 4: When you've added all your boards to your Scheduled Campaign, select 'Save'.
Step 5: BoardBooster will now finish creating your Campaign. You will get a message at the top of the screen while it's doing its thing! Sometimes this can take a few minutes.
Step 6: BoardBooster will add a secret Campaign Board to your Pinterest Account. It will have the same name as your Campaign and a little - in front of it. To get your Campaign started you just need to add pins to your secret Campaign Board and BoardBooster will re-pin them to your specified boards at the schedule you set.
You can edit your Campaigns at any time by heading to Pinning Tools >> Campaigns and clicking edit on the campaign you want to update.
And that's it! Super easy to create and now your Blog content is being pinned all over Pinterest without any effort from you!
Don't forget, you can get a Free Trial of 100 pins with my link, and after that, the paid plans start from only $5.
Liked this post? Share it on your favourite Social Media!